Olea Brown

Olive — What the olive groves leave us

The olive oil is extracted. What remains is generally overlooked. At Zèta, that is where everything begins. Skins, stones, olive fragments: all these residues, known as pomace, are ground and then transformed into material for shoes.

A by-product turned resource

After grinding, the olive pomace is mixed with a water-based PU. The resulting paste is then tinted with natural pigments, spread onto a thick canvas and heat-set to stabilise its shape.

It is then cut in Istanbul, before being assembled in our workshops. This process helps limit waste, optimise olive by-products, and offer a viable alternative to less responsible materials.

A commitment to material and product

The material is composed of 87% olive and 13% water-based PU.

It is developed under the Oleatex® certification, a benchmark in plant-based alternatives derived from olive groves.

Why use it?

Because it offers a true hold, good resistance to wear, and a visual finish that remains understated.

And because using agricultural residues is a concrete way of producing differently.

Your feet carry you — take care of them.

At Zèta, comfort is not a detail — it is a starting point. Where many brands focus solely on style, we take the challenge of combining aesthetics, ethics and well-being at every stage of our trainers' development.

Our styles are designed to adapt naturally to your foot: supple, lightweight and breathable, they give you the feeling of walking in slippers — and that is indeed what more than 90% of our customers tell us in their reviews. So it is not just us saying it — it is you.

The secret? We use Strobel construction, a premium manufacturing technique that gives the shoe exceptional flexibility. The result: natural cushioning, no sensation of stiffness, and unparalleled freedom of movement, even after hours of walking.

No more blisters or heavy legs: our trainers go everywhere with you, in the city or in the forest, from the very first to the very last step of your day.

Trainers built to last, with no compromise on comfort.

Our materials are carefully selected to be pleasant to wear and long-lasting. Before launch, all our prototypes pass through the hands of the CTCP (Centre Technologique de la Chaussure au Portugal) for flexibility and abrasion testing. They are then tested in real conditions by our team and the members of the Zèta club.

Each pair is hand-assembled by our Portuguese craftspeople, then subjected to rigorous quality control to ensure that your comfort meets our standards — and yours.

Garment workshop – Vizela, Portugal

We are proud to work with partners who share our values and are as committed as we are, both environmentally and socially.

It was at the age of 20 that Albano assembled his first pair of shoes, at the back of a garage. 

His first pairs of shoes were then sold in a few shops in the city and after Sunday mass. The shoes were appreciated for their quality and were quickly sold throughout the north of Portugal.

For more than thirty years, nearly 150 artisans have been perpetuating Portuguese craftsmanship, bringing particular care to every detail and finish. They joined us on our journey in 2022 and we have built very strong bonds over the months.

Labels

	ISO 14001 | Environmental management systems
	ISO 9001 | Quality management
	SMETA | Sedex Members Ethical Trade Audit